Consumption (CPG)

The most innovative for the CPG industry

The product, the channel, the price, the timing…

The CPG industry has been undergoing major changes in recent years. Consumer preferences are constantly evolving; moreover, the pandemic has accelerated the adoption of digital channels. This transition to e-commerce is increasing the workload on suppliers by demanding to deliver faster, cheaper, flexible, and serving multiple fulfillment channels simultaneously. Today’s supply chain issues have continued to change the ways of production and delivery, generating new needs and expectations in the marketplace.

Technology is key to seizing the opportunity to integrate channels, improve pricing, better forecast demand, and streamline inventory management. There are tools that make it possible to model and optimize business strategies, automate day-to-day decisions, and generate internal and external value. The future is of perfectly synchronized companies, operating at scale and speed to create personalized and authentic customer experiences through specialized systems.

Companies need to evaluate their technology infrastructure to see how well those systems help recognize potential disruptions and understand the impact of those disruptions as well as anticipate changes and act accordingly. Only then can supply chains be predictive and able to identify optimization opportunities.

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GOLDCO, as a strategic partner, diagnoses and proposes assertive solutions to the needs of your infrastructure, our collaboration model is based on an end-to-end implementation, where we accompany the client from the solution proposal and decision making to the implementation, adaptation and results evaluation.

Our technology partner Blue Yonder has a suite of state-of-the-art tools that can be adapted to all types of operations. Their systems are constantly updated, always adapting to new industry needs. Blue Yonder is recognized as a leader in Gartner’s 4 quadrants for supply chain software.

There are tools that help integrate the entire ecosystem of the organization to digital media, this is achieved mainly through the use of artificial intelligence accompanied by big data, at the end-to- end of the chain.